Cookie policy
This Cookie Policy provides information on the use of cookies and similar technologies on the website www.mindearth.ai (the "Website") operated by MindEarth S.r.l. and MindEarth SA ("MindEarth").
This Cookie Policy forms an integral part of MindEarth's Privacy Policy and explains what cookies are, how they are used on the Website, and how users can manage their preferences.
What Are Cookies?
Cookies are small text files stored on the user's device (such as a computer, smartphone, or tablet) when browsing a website. They allow the Website to recognise the user's device and collect certain information relating to browsing activities.
Cookies may be used for different purposes, including ensuring the proper functioning and security of the Website, improving its performance and usability, analysing how users interact with the Website, and enabling additional functionalities or services.
Cookies may be installed directly by MindEarth ("first-party cookies") or by third-party providers whose services are integrated into the Website ("third-party cookies").
Cookies used on the Website
The Website may use different categories of cookies depending on their purpose and functionality.
Technical cookies are necessary to ensure the proper functioning of the Website and to provide the services requested through it. These cookies enable basic functionalities, such as navigation, security, and access to certain areas or features of the Website. Since they are strictly necessary for the operation of the Website, technical cookies do not require prior consent.
Functional cookies allow the Website to remember preferences and choices made during navigation and improve the browsing experience. Where these cookies are not strictly necessary for the operation of the Website, they are activated only after consent has been obtained.
Analytics cookies are used to collect statistical information about the use of the Website, such as the number of visitors, pages visited, and browsing behaviour. These cookies help MindEarth analyse Website performance and improve its content and functionality. Where analytics cookies cannot be considered technical cookies under applicable regulations and guidance, they are activated only after consent has been obtained.
The Website may include functionalities or content provided by third parties, such as external services or embedded resources. The use of such functionalities may involve the installation of cookies or similar technologies by the relevant providers. These third-party providers process information collected through such technologies in accordance with their own privacy and cookie policies.
Marketing and profiling cookies may be used to analyse browsing behaviour and interests, measure the effectiveness of marketing activities, and provide personalised content or communications. Such cookies are installed only after explicit consent has been obtained.
Cookie duration
Cookies may remain active for different periods of time. Session cookies are automatically deleted when the browser is closed, while persistent cookies remain stored on the user's device for a predefined period or until they are manually deleted.
The duration of each cookie depends on its purpose and the relevant provider. Detailed information regarding the cookies used on the Website is provided in the table below.
Cookie management
Upon first access to the Website, cookie preferences can be managed through the cookie banner.
Non-technical cookies are installed only after consent has been obtained. The available options allow visitors to accept or reject non-technical cookies or select individual preferences.
Consent can be withdrawn or modified at any time through the cookie management tool available on the Website.
Cookies can also be managed through browser settings. Please note that disabling certain cookies may affect the functionality or availability of some Website features.
Data subject rights
Information regarding users' rights under Articles 15–22 of the GDPR and how to exercise them is available in MindEarth's Privacy Policy.
Requests concerning the processing of personal data collected through cookies and similar technologies may be submitted to the Data Controller at privacy@mindearth.ch. The Data Protection Officer (DPO) can be contacted at dpo@mindearth.ch.
Detailed Cookie list
Strictly necessary
Name
Purpose
Duration
me_consent
Stores your cookie preferences so the banner is not shown again. Readable by the server so pages render consistently.
1 year
me_cookie_consent
The same preferences are held in browser local storage rather than a cookie. Disclosed here because consent rules cover any storage on your device, not only cookies.
Until cleared
__hs_do_not_track
Records that you declined analytics, so HubSpot's script does not send data. Present only while analytics consent is withheld.
6 months
Analytics - consent required
Name
Purpose
Duration
__hstc
The main visitor tracking cookie. Holds the domain, a visitor token, timestamps for your first, previous and current visit, and a visit counter.
6 months
hubspotutk
Identifies your browser across visits and links any form you submit to a single contact record in the CRM.
6 months
__hssc
Tracks the current browsing session and whether the visit counter should increment.
30 minutes
__hssrc
Records whether you restarted the browser, which starts a new session.
Session
Third-party site contacts
Endpoint
Operator
What it does
js-eu1.hs-scripts.com
HubSpot
Loader for the tracking code; pulls in the modules below.
js-eu1.hs-analytics.net
HubSpot
Analytics module — this is what writes the four analytics cookies.
js-eu1.hs-banner.com
HubSpot
HubSpot's own consent banner module. Downloaded but suppressed, because the site uses its own banner.
js-eu1.hscollectedforms.net
HubSpot
Collected Forms. Watches non-HubSpot forms on the page and captures what is submitted.
forms-eu1.hscollectedforms.net
HubSpot
Receives the captured form submissions.
track-eu1.hubspot.com
HubSpot
The analytics beacon itself — where pageview events are sent.
forms-eu1.hsforms.com
HubSpot
Renders and receives HubSpot forms.
basemaps.cartocdn.com
CARTO
Basemap style definition for the interactive maps.
tiles.basemaps.cartocdn.com
CARTO
Map tile imagery. Loads automatically, without a click.
kepler.gl
Kepler.gl
Embedded interactive map, in an iframe behind a click-to-load placeholder.
photon.komoot.io
Komoot
Converts a typed place name into map coordinates.
Updates to this Cookie Policy
MindEarth may update this Cookie Policy from time to time to reflect changes in the cookies and technologies used on the Website or changes in applicable legal requirements.
The updated version will be published on this page.